Giant CRM company Salesforce said it has released a service connecting employees, customers and partners to any app on any device.
Called Salesforce Identity, the service is intended to make accessing data universally, wherever it is stored.
The company said that the service lets firms create a connected app and strategy, which can then be managed from a central location.
The service includes a single sign on, authorisation identities for mobile devices for Salesforce CRM and custom applications built using its Platform Mobile Services.
It also lets social collaboration be built into a system, including Facebook and Google. Pricing starts at $5 per user a month, including single sign on, mobile identity, cloud directory, multi-factor authentication and other services.