Distributors have been striking up relationships with some of the leading names in the wearables market as they look to ensure they have the right products when everything kicks off,
Tech Data has signed up Jawbone and the option to carry Microsoft’s Band 2 device this year and is apparently coming up with huge opportunities and case studies, Exertis has added wearables and smart technology to its range as it positions itself for a future that involves more health and fitness trackers.
Now CCS Insight has just launched its UK forecast for smart wearble devices estimating that by the end of this year there will be around 10 million devices being used in this country.
That number is expected to triple over the next four years to 33m units with fitness trackers tacking a large chunk of that growth.
Smartphone companions will form the biggest part of the market in terms of value with that segment being worth £300 million this year on shipments of 1.5 million.
George Jijiashvili, analyst for wearables at CCS said that advances in design and affordability mean that this year wearables have become devices that ordinary people actually want to wear.
“Consumers in the UK have adopted wearable technology enthusiastically, particularly fitness trackers, which are becoming an increasingly commonplace accessory on people’s wrists,” said
There are also expectations that there will be growth in virtual reality products and wearable cameras, particularly 360 degree cameras.
“All eyes are on virtual reality given it’s one of the hottest new technology areas to emerge this year. There’s going to be a deluge of exciting 360-degree content widely available on Facebook and YouTube, and we’re confident consumers will be keen to try it. The arrival of several 360-degree cameras during 2016 will further fuel the explosion of what we’re calling surroundies,” he said.