A report said that increased production by major Chinese vendors will topple US players from their grip on the server market.
Digitimes said that Lenovo, Huawei and Inspur are likely to ship a total of two million units in 2015, knocking Dell off the number two slot.
Earlier this year, Lenovo bought IBM’s X86 business and that means the company is likely to ship a million server boxes in 2015.
Meanwhile HP, the market intelligence firm said, will show a decline in server shipments of 10 percent this year.
By the end of next year, the combined shipments worldwide from Chinese vendors is likely to amount to nearly 20 percent.
Meanwhile, the multinationals are threatened by ODMs (original design manufacturers) like Quanta, which are squeezing the Dells and HPs of this world by selling units direct at a knockdown price.
The EMEA server market seems unable to regain its footing. Following several consecutive quarters of lacklustre results, the negative trend seems set to continue, according to the latest IDC figures.
Revenue dropped 10.5 percent in the first quarter of 2013 year-on-year. Shipments also dropped by 5.7 percent, to 520,000 units. This is the sixth quarter in the red and the market has been contracting since the fourth quarter of 2011.
IDC EMEA Enterprise Server Group research manager Giorgio Nebuloni said yearly revenue declined by more than 40 percent.
“Part of the spending intended to keep core business applications running is now absorbed by new integrated system offerings combining x86 and lower-end RISC/EPIC blades with storage and networking back-ends,” Nebuloni said.
The non-x86 market was especially hard hit, with a revenue decline of 34.8 percent. Revenues generated by x86 server dropped by 1.5 percent. Demand for x86 servers in developed European economies is flat, while demand for non-x86 gear is plummeting.
“RISC sales were particularly hit, down by 49.8% year on year, whereas mainframe revenue suffered single-digit declines of 4.8%” said IDC EMEA Enterprise Server Group senior research analyst Beatriz Valle. “Big organisations in the corporate space and government are consolidating existing infrastructure using high-end x86 servers, with demand for legacy architectures at an all time low.”
Demand is evaporating in the CEMA region as well, with a third consecutive drop in the first quarter. Shipments were down 9.7 percent, although some positive trends were seen in Poland, Hungary and the Czech Republic.
Meanwhile the share of modular server shipments increased from 19.9 percent to 22.7 percent in the first quarter of the year. The growth was driven by the increasing popularity of density optimised servers in the HPC area.
Lenovo, the world’s second largest PC maker, is planning to revamp its business strategy and refocus on its server and storage business over the next three years.
The PC slump has been hurting Lenovo, Dell and Hewlett Packard for several quarters and all traditional PC markers are now trying to reinvent themselves.
Dell wants to go private, HP is waiting for inkjet printers to make a comeback, while Lenovo seems keen focus on everything other than PCs.
Although its latest announcement indicates that Lenovo will make a serious enterprise server and storage push, it should be noted that the company is also betting big on smartphones and tablets. However, we don’t get to see that many of them in Europe, but Lenovo’s mobile gear is doing incredibly well in parts of Asia. In fact, Lenovo’s smartphone business accounts for about 20 per cent of the company’s revenue in mainland China, reports China Daily.
“We are looking for future profit generators, and the enterprise-level server and storage markets will surely fill that need,” said Chen Xudong, senior vice-president and general manager of Lenovo China. However, Chen stopped short of outlining Lenovo’s expectations for its server and storage gear.
The storage strategy seems off to a good start. On Tuesday Lenovo and EMC released their first co-branded server and storage products. The two outfits formed a joint venture last year to shift server and storage gear. It is hoped that the EMC alliance will help Lenovo fend off challenges from ZTE and Huawei in the Chinese market.