Tag: satisfaction

Ofcom finds Orange is a lemon

OrangeOrange and TalkTalk have once again found themselves in the bottom of a customer satisfaction survey.

The pair faced the most complaints in Ofcom’s latest research into the level of service for
major telecoms and pay TV providers between October and December 2012.

Despite the total volume of complaints made to Ofcom falling during the last quarter of 2012 – the sixth consecutive quarter of decline – Orange and TalkTalk still weren’t performing well enough to satisfy their paying customers.

TalkTalk scraped the bottom in the landline telephone market,  generating the most complaints during the final quarter of 2012, with 0.36 complaints per 1,000 customers.

Ofcom pointed out, however, that the company’s complaints continued to fall quarter on quarter, although they remained at almost double the industry average, with consumers mainly complaining about service faults and customer service problems.

BT complaints fell slightly from 0.21 complaints to 0.20 complaints per 1,000 customers in Q4 2012, however, it still remained above the average, while Sky and Virgin Media both generated complaints below the industry average.

Virgin Media had the fewest number of complaints, at 0.11 complaints per 1,000 customers, while Sky attracted 0.12 complaints per 1,000 customers.

When it came to broadband Orange usurped TalkTalk to gain the most complaints at 0.70 per 1,000 customers, increasing from 0.50 per 1,000 customers three months earlier.

The data found that complaints about Orange hit a peak in October, which Ofcom said  related to the company’s decision to withdraw its free broadband offer unless customers also purchased line rental from the firm.

TalkTalk was the second most complained about broadband provider. Its complaints continued to fall quarter on quarter – from 0.35 to 0.33 complaints per 1,000 customers – although they remained higher than the industry average. BT also generated above average complaint levels at 0.30 per 1,000 subscribers. Sky’s broadband service attracted the fewest complaints at 0.08 per 1,000 customers.

Orange again found itself at the top of the complaints pops when it came to paid mobile services with above average figures of 0.21 per 1,000 customers. This was, again, largely driven by the withdrawal of its free broadband offer.

T-Mobile also generated complaints in excess of the industry average, with consumers mainly complaining about billing and how their complaints were handled. Three’s complaints were equal to the industry average.

O2 was the least complained about mobile provider with 0.06 complaints per 1,000 customers. O2, Virgin Mobile and Vodafone all achieved fewer complaints than the industry average.

Apple tops US PC satisfaction list

dellsigA survey of 10,000 US consumers has pointed to Apple and HP taking the top end of the satisfaction ratings for the computing segment in a Temkin Experience study. At the bottom of the rankings were Sony and Lenovo.

The survey looked at three areas of customer satisfaction, that is, functionality, accessibility, and the emotional reaction to the use of their product across different industries, including with computing.

Acer, Apple, Compaq, Dell, eMachines, Gateway, HP, Lenovo, Sony, and Toshiba were included. According to the survey, personal computers have been making steady gains in customer satisfaction – the average experience rating has increased to 60 percent for this year, up six percent from 54 percent in 2011.

Apple’s enormous popularity in the States put it on top for computing, reaching 134th place of any brand across every industry at 64 percent customer satisfaction. That is slightly below its 2012 rating at one percent less, however, it pipped other computer makers to the spot with top feedback for the accessibility and emotional categories. HP was second, beating Apple in functionality, and scoring 62 percent overall.

Of the PC brands, Dell scored the biggest improvement from 2012 with an increase in six percentage points. Sony and Lenovo however were the lowest ranked PC brands, both scoring 54 percent – not dismal, but showing significant declines for the segment. Sony scored poorly on functionality and accessibility, while Lenovo users were just not that attached to their machines with a low rating for the emotional category. Overall, ratings for PCs were 13th out of the 19 included industries.

The full ratings can be found at Temkin’s website, here.