Tag: MEA

PC sales up. Secretly

A not so mobile X86 PCSales of PCs in the Middle East and Africa (MEA) region showed growth in the second quarter, stopping a continuous seven quarter decline. That applies to both notebooks and desktop machnes.

So says market research company IDC, which said growth in the quarter amounted to 2.2 percent, up by 4.5 million units.

Oddly, the bulk of the growth came in Iran, Iraq, Syria, Yemen, Palestine and Afghanistan.  Why is that odd? Because, according to Fouad Rafiq Charakla, research manager at IDC, no vendor make any official shipments of PCs into these countries.

Saudi Arabia and Pakisan showed growth in the region.  “The healthy shipments seen in most countries can either be attributed to a recovery from instability – be it economic political or social – or to previously low PC penetration rates. Bearing this in mind, Egypt and Nigeria are expected to be among the region’s fastest growing PC markets in 2014,” Charakla said.

The top dogs in the region are HP, Lenovo, and Dell. But the last suffered a shortfall year on year. Acer and Asus came fourth and fifth respectively.

PC market shows signs of growth

pc-sales-slumpMarket research company IDC said there’s light at the end of the tunnel for PC sales in the Middle East and Africa (MEA).

The second quarter of 2014 grw by 3.2 percent, ending seven consecutive quarters of decline.

But overall PC shipments were down 8.3 percent for the first quarter of this year, according to the IDC figures.

The decline in the market is largely because people and organisations are moving towards tablets and smartphones, according to Fouad Rafiq Charakla, a research manager at the firm.

But PC vendors are pushing aggressive pricing, new form factors and so the decline is softer in Q2 2014 than in the seven quarters before.

More political stability is helping the trend to spend, and the fact that people are moving from the now defunct Windows XP.

Tab market booms in MEA

tablet-womanWhile Western Europe and the USA are showing signs of saturation for tablet sales, it looks like some regions are continuing to boom.

A report from IDC said that PC tablets grew 111 percent year on year in the last quarter of 2013 in the Middle East and African (MEA) markets.

Shipments amounted to 3.45 million units and both the home segment and the corporate segment showed steady growth. The educational market also saw growth.

Huawei won a deal to supply around 90,000 units in South Africa in the education sector.

Android wins the game – 2.8 million units shipped up 16 percent compared to the same quarter in 2012.  iOS fell and Windows OS lost share in Q4 2013.

Top vendor was Samsung, followed by Apple, Lenovo, Asus and Huawei.

The PC market will fall further in 2014, while tablets will grow significantly, IDC said.

EMEA PC shipments down 16% in Q3

european-commissionPC shipments in EMEA declined 16 percent in Q3 2014, hitting a grand total of just 21.4 million units. What’s more, research firm IDC reports notebook shipments dropped 20.6 percent, while desktops weathered the storm with a 7 percent plunge. This is understandable because desktops can’t be cannibalized by tablets, so sales of workstations and gaming desktops are still relatively stable.

However, there are some encouraging signs. Although the market contracted, the drop wasn’t as bad as last quarter and there are some signs of recovery.

“The third quarter marked a change in the overall market trend,” said Chrystelle Labesque, EMEA research manager. “While it is too early to talk about recovery, the worse seems to have been reached in the second quarter of 2013. However, the ramp-up is mainly in the commercial area, with September performance above expectations for most players.”

Labesque added that the end of Windows XP support in 2014 is already driving IT departments to focus on hardware refresh, generating higher renewal in the corporate space.

Shipments in Western Europe were down 13.2 percent year-on-year. The back-to-school period didn’t help much, as demand remained soft, which can also be attributed to the late rollout of Windows 8.1, at least to some extent.

IDC believes new form factors like convertibles based on Intel’s new SoCs could drive demand in the fourth quarter and the introduction of Bay Trail and Windows 8.1 products might be the reason shipments were slow in Q3, as nobody wanted to end the quarter with practically outdated inventory.

Interestingly, Central and Eastern Europe did even worse than the Middle East and Africa, with a decline of 22.2 percent. MEA dropped just 14.5 percent.

As far as vendors go, Lenovo is continuing to outperform the competition. It ended the quarter with a 15 percent share of the market, up from 10.7 percent in the second quarter. HP also gained share, and it’s still the leader with 21 percent, up from 18.2 percent. Acer and Asus continued to bleed, losing almost a fifth of their share in the process.

Avnet exits MEA market

avnettsAvnet has confirmed that it’s pulling its operations in the Middle East and Africa (MEA) region.

The distie has said that it made the decision after a review of the business concluded that it was  “unlikely to make the necessary returns needed to meet [its] strategic goals in the short- or mid-term.”

In a statement the company said the that the “difficult” decision would not impact the computer components and integrated solutions business which continue to support key partners in the region.

However it pointed out that it had to make the moves and take the action to realign resources from underperforming businesses to areas that can deliver strong performance for Avnet, its suppliers and partners.

Avnet also claimed its immediate priorities were to ensure that it provided the necessary support to its employees throughout this process and to fully assist its supplier and business partners as we manage our exit from this market.

“Our decision to exit this region will have no impact on the independently operating Avnet Electronics Marketing business in the region, specifically South Africa and Israel,” the statement said.