For those who came in late, Symantec bought Blue Coat last year for $4.65 billion and is working out a way of merging the two channels.
Symantec is to launch a Secure One channel programme this Spring and it is pretty simple. There are two areas – core security and enterprise security and four tiers of registered, silver, gold and platinum.
The whole thing is being pitched as a chance for resellers to cross and up-sell.
Partners can boost their margins with opportunity registration on non-standard pricing deals, development funds for gold and platinum partners and the chance to get a performance rebate.
Symantec vice president for global partner sales Torjus Gylstorff said that partners will have the opportunity to cross-sell and up-sell, providing mutual customers with “leading solutions to solve the world’s biggest cyber security problems.”
Other key initiatives include transitioning Opportunity Registration to a front-end discount only, which ensures that the financials of doing business with Symantec will be more predictable.
The firm is going to share more details with partners as it gets closer to launch in April.
“With a $30 billion-dollar opportunity in cyber security, we will see massive growth potential in our industry this year. We’re excited about this new era for our company, our partnership and our program, and we look forward to defining the future of cyber security, together,” he said.