Notebook sales increase

Multipurpose-NotebookThe global notebook market is improving with 164.7 million units shipped in 2017 according to TrendForce’s latest market report.

The figure represents a 2.1 percent year-on-year increase, massively surpassing all expectations and forecasts. The reason for the increase has been biddings for notebook contracts in North America and regional economic recovery

HP remains the market leader with more than 24 percent of the market share. Its annual shipments hit a new milestone of 40 million units, a substantial increase of 10.5 percent over 2016.

For 2018, the market share of the top six brands is expected to rise to 89.1 percent, squeezing the room for other brands to develop.

Xiaomi and Huawei recorded growth in the Chinese market, but the results of their overseas deployment are unclear.

Lenovo saw a year-on-year drop of 4.9 percent. It enhanced its sales in Asia and Europe but still cannot make up the shipment decrease in 1H17. This has an impact on the brand’s performance, making its market share down to 20.2 percent, ranking the second.