Announced at the Microsoft Worldwide Partner Conference in Houston, the change should simplify partner interaction and offer them access to embedded device manufacturers, designers, system integrators and silicon vendors.
The move is scheduled for later this year. Microsoft quotes IDC intelligent systems estimates that say the market should reach over $2.3 trillion in revenue by 2016, so there’s plenty of opportunity to squeeze cash out of the segment.
Partners in MPN will also get access to training, sales support and additional marketing materials.
Microsoft promises that Gold and Silver WEPP partners can “expect a similar level of service and recognition” under MPN, though they will be required to pay an annual subscription fee.
Redmond added some more specialisations, including in intelligent systems, that should help vendors and system integrators flog Microsoft systems.
Those new to embedded systems will be offered access to a Device Design and Development Resource Centre as part of the Microsoft Action Pack Subscription, though this won’t go live until January 2014.