IPSoft appoints new UK MD

cburnsAutomated IT services company IPSoft has appointed a new managing director for the UK, Crosbie Burns, with 20 years of experience in the IT industry.

IPSoft hopes Burns will help IPsoft expand its client base.

Burns used to be in charge of ServiceSource’s EMEA business, and before that was VP and UK MD at PeopleSoft.

CEO Chetan Dube is confident Burns is the man for the job, and that he will promote IPSoft’s automated services in the IT outsourcing market.

“The labour arbitrage approach to cost reduction is burnt out and IT providers need to find smarter ways to improve service and reduce costs,” Burns said. “The only viable approach to this is introducing technology to manage technology by using automation.”