Indian security outfit shows how it is done

Statue of Hindu goddess KaliIndian security supplier Quick heal is putting the fear of Kali into the security industry with its 50 percent margins.

Now it seems that the Pune-based security vendor is wooing North American partners with a scheme called Quick Rewards which is a loyalty programme that has no limit on rewards.

According to the company, the programme is on top of the 50 percent margins that is already offered and gives reward credits on referred partners sales and more.

“The program (sic) is designed to provide unlimited financial benefits to active channel partners, with no limit on the amount of rewards cash that may be earned,” Quick Heal said in a statement.

Authorised channel partners can receive rewards credits representing up to six percent of a referred partner’s first-year Quick Heal Seqrite product line sales, and four percent of the second year’s sales.

The company emphasised that there are no limits to the number of referrals that a reseller can bring in, and no limits to the reward dollars that they can earn.

Although the moves are cantered on the US market, the cunning plan is an illustration of the sort of aggressive play which Indian companies can run in other markets too.

According to the Glassdoor  site the outfit has very aggressive marketing in PAN India by going vertical through government, corporate, SMB and other channels. It does have a good product and very good support from support engineers who know  it in and out, it is said.