IBM sees results from its new partner programme

Biggish Blue told its PartnerWorld Think 2019 conference in San Francisco that it was seeing the results of its revamped partner programme.

IBM Partner Ecosystem in North America VP Dorothy Copeland said that IBM had got its mojo back after bringing in the new cunning plan two years ago.

IBM’s ecosystem strategy focuses on business model variety. The idea was to simplify the programme, making it easier for IBM partners to embed new technology into their business while welcoming new cutting-edge partners into the programme.

IBM channel chief John Teltsch said that in 2018, IBM added 13,000 net new partners and the deal with Red Hat was expected to grow that further.

“From an ecosystem perspective, they are a partner-first, partner-driven company. So, the marriage will only drive more synergy when we come together.”