HPE wades into Dell EMC’s roadmap

Hereford_Mappa_Mundi_1300HPE Chief Sales Officer Phil Davis has attacked Dell EMC’s storage product plans saying it is unclear which products are for the axe.

Writing in his bog, Davis said that more than two years after the EMC acquisition, Dell is still in the midst of churn and transition, and despite the promise that its product roadmaps would not change drastically.

“The one thing that is clear is that Dell EMC’s storage roadmap is changing; unfortunately for customers, which products will survive is uncertain.”

He added that even with the Dell EMC “product rationalisation” there is still a lot of confusion.

“Back in 2016, when Dell’s EMC acquisition was completed, the company told customers and partners in a letter, ‘because our combination is very complimentary. We do not expect any changes in the product roadmaps except for new products we create that bring all of our innovation together,'” said Davis, who headed up Dell’s enterprise solutions business before joining HPE four years ago.

“Yet today, we see a different reality with Dell EMC suggesting they may reduce their mid-range offering from four products to a single product — leading to portfolio uncertainty. This presents a challenge for customers because confidence in their storage partner is paramount and that can only start with a clear product roadmap.”