HPE launches yet another partner programme

Former maker of expensive printer ink HPE has launched a new partner programme.

Dubbed Partner Ready Vantage, it is designed to “create enhanced opportunities for partners to build repeatable profitability and deepen longstanding customer relationships”.

Ready Vantage will be split into three separate tracks – build, sell and service. Build is designed for partners who want to integrate with HPE technology and provides proven pre-packaged solutions from HPE and HPE’s technology partners. Partners will also be able to develop their own applications using HPE’s open platforms.

Sell is designed to help partners grow their as-a-service business by offering value-added solutions from across the HPE portfolio while Service track is for partners specifically focused on delivering services such as consulting, assessment, design, integration, deployment, migration, support and management.

There will be “centres of expertise” (COEs), which HPE says will provide tailored enablement, training, go-to-market initiatives, and sales tools.

HPE worldwide channel Veep Donna Grothjan said: “We created the services COEs to help partners excel in an as-a-service world. We’ve relied on global best practices as we’ve built out the program elements – all in an effort to help our partners extend and expand their practices, have faster time to activation, reduce churn, and achieve higher than average renewal rates for customers.” ♦