HP expands its customise-to-order programme for schools

schoolHP has expanded its ‘customise-to-order’ (CTO) programme by adding a promotion to boost the value for money the education sector gets from its technology.

The CTO approach, which is implemented through the channel, was trialled six months ago with a desktop-only catalogue. It has now extended it to include the 400-series laptop.

The new scheme, HP for Education, allows those that invest in HP hardware to collect credits or cashback of up to £250 per device. These can be used by schools against software, training or device upgrades.

HP has also launched its Parental Contribution Scheme to allow parents to purchase education-specific technology for their children attending primary or secondary school via instalments.

HP’s education business director Neil Sawyer said that schools have tight budgets and have to make difficult decisions every year between buying much-needed education hardware or investing in software such as education programmes and training courses.

“We want to stop schools from being forced to minimise their IT assets or forgo software purchases to invest in vital education technology.”