Customers still cloudy about clouds

lightning-cloudRackspace research shows that clients have significant problems with their cloud plans and identifies the critical role that the channel can play.

Rackspace’s report “Maintaining Momentum: Cloud Migration Learnings” found that indicated that 71 percent of businesses said that they were about two years into their public cloud journey and putting more workloads into a hosted environment was seen by many as a high priority.

But lots of customers are still to get genuinely into the cloud citing all sorts of problems, including costs and complexity.

The channel can help is with helping them scope out the costs properly and provide help with migration, the report said.

The report commissioned by Rackspace and conducted by Forrester Consulting surveyed the landscape across the UK, Germany, France and the US had some words of warning for those firms looking to try and do it all on their own.

The research found that 78 percent of users did recognise the role of a service partner and many said they were looking for experienced cloud providers that could help with migration issues.

Adam Evans, director of Professional Services at Rackspace said: “Cloud is the engine of digital transformation and a critical enablement factor for innovation, cost reduction and CX initiatives. But while most organisations we meet have started on their cloud journey, I would say the majority did not expect the scale of the ongoing challenge,” said A

“As a business generation, we are getting faster at new technology adoption, but we still seem to stumble when it comes to an understanding of the requirements (and limitations) of the business consuming it. Introducing new cloud-based operating practices across an entire organisation is rarely straightforward, as with anything involving people, processes and their relationship with technology,” he added.