BluJay releases last mile MobileSTAR

6170101598_a01f290bfbSupply chain software outfit BluJay has unveiled its MobileSTAR mobility platform.

MobileSTAR manages the last mile delivery for shippers and carriers of all types. It provides real-time connection and driver optimisation capabilities through any mobile device while reducing operational costs.

A standalone solution previously offered as Delivery Connect by Blackbay, which BluJay acquired, MobileSTAR is now fully integrated into BluJay’s Transportation Management for shippers workflow to deliver automated, real-time track and trace, and last-mile routing, enabling customers to share shipment and driver information with partners up and down the supply chain. It appears.

BluJay Solutions’ chief product strategist, Doug Surrett, said that MobileSTAR is a next-generation, last-mile mobility solution that is fully integrated with our Global Trade Network and product portfolio. “Our Transportation Management customers now have the ability to connect in real-time, delivering improved customer satisfaction and reduced costs.”

MobileSTAR is a configurable end-to-end application that connects the shipper, operations, management, drivers, and customers with real-time data and automated workflows. For shippers, MobileSTAR can replace manual, labour-intensive tracking processes, without costly integration to telematics providers. Drivers, both private fleet and common carriers, can download the BluJay MobileSTAR application on iOS or Android devices and be immediately connected to the network. The application also provides the benefit of street-level route optimisation. That’s what it reckons.

As a stand-alone solution hosted on-premise or in the cloud, MobileSTAR can be integrated with enterprise systems, as well as pre-configured applications and easy to modify applications for specific needs.

Additionally, MobileSTAR is powered by BluJay’s logistics application framework, which enables organisations to create their own application configuration from a library of functionality, including screens, process flow, and logic capability.

So it’s all pretty compelling, isn’t it?