Already the iPhone 6 range has had to deal with the fact that its aluminium frame can be bent but now has to deal with the fact that its design pulls out the hair on your head and beard.
Twitter users have made #hairgate a rising social media trend.
The problem happens where the aluminium meets the glass which has a space which is ideal for catching hair and pulling it out. If only there was a company which was famous for its design which did not make such basic mistakes.
Apparently Apple fanboys are divided as to whether treat #beardgate as a separate trend, or simply as a subset of #hairgate. Other Applefans cannot grow a beard and don’t care.
Apple has been refusing to comment about it. However, if its press office had been required to handle the Black Death it would have waited six months before claiming that it only affected a small number of people.
Apple’s silence is fuelling a range of gags. The Twitter account of the Atlanta International Fashion Week speculating that it may be an elaborate plot against hipsters for whom facial hair has become de rigeur. Another user tweeted: “Congrats, Apple, for finally getting hipsters to shave”.
Gillette posted: “Your phone may be smarter than ever, but leave the shaving to the experts.”
The tame Apple press is rushing to quote the standard Apple fanboys in denial posts instead.
“I have iPhone 6. Doesn’t bend and doesn’t snag hair. Who thinks up these things? Apple haters? Competitors?” tweeted John Wooten.
After all, who wants to be the idiot who spent a fortune on a phone so poorly designed it bends and rips your hair out. Only a complete moron would do that – so it is better to pretend you bought a great product, claim it is perfect and people will not laugh at you.
Apple’s design for an iWatch was also mocked by Swiss Watch Makers which said that it looked like it had been designed by a first year design student.